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Slim, trim, but never prim. Our Slim Eye Pencils come in a variety of entrancing shades—from seafoam green to black shimmer. The creamy long-wearing eye liner formula goes on easily and resists bleeding. 

Three essentials for a look that means BIG business. Start with the 18-hour long-wearing, precision liquid liner and pair with instant-volume mascara to give your eyes a bold pop. Finish things off with a nourishing lip plumper infused with hydrating hyaluronic acid to give...

A travel-ready kit that features two go-to brow products. This limited-edition Brow Bae-sics Brow Kit features 1 full-size Brow Wiz® and 1 full-size Clear Brow Gel, so you can create your tried-and-true brow look at home or on the go in just two steps....

Your one-stop-shop for everything your brows crave! This brow palette features two powder brow shades that mimic the color and texture of your natural brows and a transparent wax for setting them. The included brush and spoolie apply with perfect precision while the compact...

Fall in love with affordable beauty. The Relove collection is everything you need to create beautiful looks with quality ingredients at an even more affordable price.Create a natural defined brow with the Relove Blade Brow Pencil. This dual end product comes with a micro...

A five-piece, limited edition set of mini Artist Color Pencils in Lip and Eyeliner shades.Explore five of our bestselling Artist Color Pencils in this exclusive, dreamy set featuring fan favorite shades 606 Wherever Walnut and 600 Anywhere Caffeine. These richly pigmented, creamy mini pencils...

VIRAL dual-ended mascara just got a colorful upgrade! The SHEGLAM All-in-One Volume & Length Mascara features a dual-ended brush with two different quick-drying, smudgeproof formulas. Apply together or separately for a totally custom, clump-free look that delivers intense volume, length, curl, and separation!

Waterproof volumizing mascara Curls, voluminizes and lifts lashes for a long-lasting effect Made with almond oil and castor oil

Discover our bestseller mascara in a new design edition! The essence LOVE IT A CHOCO' LOT! lash WITHOUT LIMITS BROWN EXTREME LENGTHENING & VOLUME MASCARA 01 Chocolate Fixes Everything! comes in an intense brown formula that creates extreme length and volume – perfect for...

Fighting crime has never looked cuter! Jam-packed with bright mattes and sparkly shimmers, these shades glide on your face in one easy swoop, with little to no fallout. Create colorful looks inspired by your favorite Powerpuff Girl or mix the colors of each to...

It's a fact — Sheglm gel liners just hit different. Like, literally. Although they may apply to your lids as one color, the shades shift depending on how the light hits. Magic? Nope, just multichrome!

Don’t let the softness of this pencil fool you. This formula doesn't smear or smudge and delivers powerful robust colors. It’s like a liquid eye liner without the mess. Slide on Pencils can be sharpened with a sharpener that has an opening for a...

It's all in the name really, NYX Professional Makeup Worth The Hype Volumizing & Lengthening Mascara is your jam for long, full eyelashes that last from the office to cocktails. A breeze to apply, and comfortable to wear, this volumizing mascara features a tapered...

Create eye make-up full of expression with the Contour & Glide Kajal in the color 042 from trend !t up and give the contours of your eyes special depth. The Kajal with a twist-out lead and integrated sharpener enables precise and smooth application above...

Share your side of the color story using the new Matchy-Matchy Monochromatic Color Palette. Including six eyeshadows, one blush and one illuminator with a silky-smooth texture, each of our five meticulously curated collections features a stunning shade family as well as a variety of...

Discover the perfect blend of six warm neutral shades with NYX Ultimate Edit Petite Shadow Palette. This travel-friendly palette offers vivid velvety-rich textures and mesmerizing finishes. Handpicked by experts, it's small but mighty!

Is there such a thing as being too femme? We think not. And thankfully, Too Faced are of the same make up mind. The Limited Edition Too Femme eyeshadows are fierceness in a palette with an array of 14 pressed pigments in various ethereal...

Natasha’s most-loved eyeshadows featuring 2 of her favorite existing shades & introducing 13 NEW shades in inspiring finishes & formulas — including a high-impact foiled multichrome & 2 dazzling duo chromes that can also be worn as toppers. With cool toned burgundy, brown, &...

The bestselling BRONZE PALETTE offers warm coppers, foiled bronzes, burnt umbers, & rich neutral champagnes for effortless daytime drama or serious evening glam.  With finishes ranging from richly packed foils to classic mattes and metallics, this palette is a must-have addition to your collection. Pair with...

The big day, the anticipation, finally found the person beyond my wildest imagination. Guests and flowers, ribbons and lace, the look of love upon our face. Our happy hearts are hard to hide, this babe is soon to become a blushing bride. Today a...

Anastasia Beverly Hills Modern Renaissance Eyeshadow Palette is an essential eyeshadow palette featuring 14 full-pigment shades ranging from neutral to berry-red eyeshadow hues in matte and metallic finishes. Inspired by the resins and paints of Renaissance art, this professional-quality eye makeup collection features an easy-to-blend formula in a versatile color...

What it is: An essential springtime color collection featuring classic neutrals and seasonal tones that are perfect for creating your ultimate vacation looks.Ingredient Callouts: Free of parabens. This product is also cruelty-free and gluten-free.What Else You Need to Know: The full-pigment powder formula delivers high color payoff...

NORVINA® Pro Pigment Palette Vol. 5, for face and body, debuts as the latest addition to the NORVINA® Collection. This professional-grade artistry palette features 25 deluxe-sized, high-performance shades with a gorgeous lilac color story, curated by Norvina herself. The diverse shade range ensures enough...

Dramatic Volume & Longer Lashes Better Than Sex Mascara - ORIGINAL Our Original DEEP BLACK shade is the #1 Mascara in America!* This award-winning, deep black formula creates lashes that are full, defined, and stretched to unbelievable lengths for intense, oversized, multidimensional lashes. The hourglass-shaped brush separates and...

Longer, Thicker Lashes + Waterproof Go ahead and cry happy tears, Better Than Sex Mascara is WATERPROOF! Our iconic hourglass-shaped brush unlocks the volumizing formula that thickens, lengthens and curls for the most extreme, mind-blowing lashes that are full, defined, and stretched to unbelievable...

Volumising mascara for lush, thick lashes. Its consistent, creamy texture does not clump or leave marks under the eye. It is easy to apply and gives a 360° volume effect in an instant, making lashes look thicker, longer and more curved. The brush made...

anoramic volume-effect coloured mascara. Thanks to its creamy yet light texture, it is easy to apply to even the shortest lashes and releases an intense, highly-pigmented colour. It can be used on its own or as a top coat over black mascara, to give...

Coloured eye pencil for the waterline and lash line that delivers a precise, uniform line of intense colour. The pencil’s bright colour draws on without a problem. The soft, smooth-gliding texture applies perfectly on the upper and lower lash line and waterline. Choose from...

This waterproof, long-wearing brow pen delivers smooth, highly-pigmented brow color in an amazing liquid formula for defined brows to create hair-like strokes and a soft bristled brush for blended brows that will make you an instant brow icon!

Enhance your eye makeup with SHEIN's Waterproof Eyeliner Pencil. With a smudge-proof formula and 6 vibrant shades, this kit is perfect for adding a touch of shimmer to any look. Each pencil is easy to apply and long-lasting, providing a Y2K makeup aesthetic. Elevate...

Your looks grow bigger and bolder with this gorgeous liquid eyeshadow inspired by Alice in Wonderland. Infused with multi-dimensional pearls for a flashy shimmer effect, each pigment is richly pigmented with high payoff and effortlessly soft glide application. Buildable, blendable, and beautiful, each pigment...

Alice in Wonderland Brow Maximizer, Dual-Action Brow Gel + Powder for Ultimate Fill, Fluff and Hold, Long-Lasting Formula, Dark Brown Shade Description Wet n Wild Alice in Wonderland Brow Maximizer, Dual-Action Brow Gel + Powder for Ultimate Fill, Fluff and Hold, Long-Lasting Formula, Dark...

Fall in love with affordable beauty. The Relove collection is everything you need to create beautiful looks with quality ingredients at an even more affordable price.Give your lashes mega volume with the Relove Power Lash Volume Mascara. This ultra-pigmented black mascara lifts your lashes...

Fluff and feather! The 2-in-1 secret to everyday, effortless brows.​ Make 2024 flake-free and fluffy with the ultimate power pairing for brows! Revolution's Fluffy Brow Filter Duo has an ultra-fine brow pencil and gel wax to lift and enhance, all enriched with hair-loving ingredients....

Click ... Pop ... POW!Are you ready for a lash explosion?Meet our Revolution 5D Lash Pow Mascara - zero to explosive volume in just a click & a swipe.Push to POWer up your lashes. This no twist, push cap locks in our secret power...

Precision Eyeliner from Kiko Milano is a high-quality makeup product developed to provide precise and intense lines. With a waterproof formula, the Precision Eyeliner allows you to have a defined and intense look that lasts all day without worrying about smudging or fading.Active Ingredients:Precision...

Looking for pro-level graphic artistry made easy? Swipe right on bright with Vivid Brights Liquid Eyeliner by NYX Professional Makeup. Available in nine vivid colors, this easy-to-use liquid liner glides on—no tugging or skipping on your lids—to deliver bold, matte color. Plus, the pigment-packed...

Turn up and switch up your looks with ultimate palettes! Each palette is packed with 16 vegan, true-to-pan payoff shades designed to create a wide range of looks. From pigmented mattes, to creamy metallics, and bold shimmers, there's a shade for every look and...

new 7 pan pressed pigment palette with a mixture of mattes, shimmers and intensely creamy glitters. Perfect for soft glam looks to take you from day to night.

brand new x7 Salted Caramel Pressed Pigment Palette. With a mixture of reds, raspberries, golden pressed glitters, reflective golds and pearls.

Liquid Eyeliner With A Shimmering Metallic Finish. Ideal For: Full-Color Eyeliner And A Very Shiny Finish. It Is Special Because: - It Gives A Sparkling Touch To The Eye, Ideal For Special Occasions; - Thanks To The Ultra-Concentrated Mineral Pigments, Just One Swipe Can...